http://www.thezoneread.com Translating digital and social media media for major brands and big enterprise. Sun, 28 Jun 2009 17:01:46 +0000 http://backend.userland.com/rss092 en Today we're kicking off a social media workshop for the "Future Leaders" of the Arthur Page Society. It's a senior group of communications professionals -- the up-and-comers of their respective companies. We're using a unique approach we've been refining the past year which we call "Digital Media Simulation." That ... http://www.thezoneread.com/2009/06/28/social-media-training-simulation-is-critical/best-practice/ The Controversy over Personalized Ads - eMarketer Over one-half of adults in a 2008 TNS Global and TRUSTe poll ... http://www.thezoneread.com/2009/06/25/links-for-2009-06-25/delicious/ Google Opens Digital-Education Portal Agencyland - Advertising Age - Digital Google AgencyLand -- an online educational portal Google is ... http://www.thezoneread.com/2009/06/23/links-for-2009-06-23/delicious/ The Associated Press: FTC plans to monitor blogs for claims, payments Federal Trade Commission guidelines, expected to be approved ... http://www.thezoneread.com/2009/06/22/links-for-2009-06-22/delicious/ Apple Changes MacBook Ads After Dell Challenges on Greenwashing : TreeHugger Interesting example of one brand poking holes in ... http://www.thezoneread.com/2009/06/21/links-for-2009-06-21/delicious/ Technology Review: Wikipedia Gets Ready for a Video Upgrade Wikipedia is close to launching an editable online video encyclopedia ... http://www.thezoneread.com/2009/06/20/links-for-2009-06-20/delicious/ YouTube - Mad Avenue Blues "The day the media died..." Good video. Mostly true. ... http://www.thezoneread.com/2009/06/19/links-for-2009-06-19/delicious/ New versions of Tweetdeck, Seesmic square off | Webware - CNET Rafe Needleman of CNET: "Seesmic appears to ... http://www.thezoneread.com/2009/06/18/links-for-2009-06-18/delicious/ Online Marketing Effectiveness - eMarketer Forty-eight percent of marketers said that search engine optimization (SEO) was the best method ... http://www.thezoneread.com/2009/06/12/links-for-2009-06-12/delicious/ Women Who Blog - eMarketer More than one-half (53%) of the US female Internet population of 79 million actively ... http://www.thezoneread.com/2009/06/05/links-for-2009-06-05/delicious/