Archives for the 'Social Networks' Category
There’s An IdeaStorm At Dell
For the past couple weeks we’ve been working with Dell on a really cool project — IdeaStorm – and it really has my wheels turning because it’s a great, simple idea.
Lionel Menchaca went to the top of Techmeme tonight with his post on IdeaStorm and a new customer-generated testimonial feature in Studio Dell. You […]
“MySpace” Meets Healthcare
There’s a good article on social networks in healthcare in The Wall Street Journal today: “The Informed Patient: Social Networking Comes to Health Care — Online Tools Give Patients Better Access to Information And Help Build Communities” (subscription required — thanks, Rachelle, for the heads up).
In 2007, I believe we’ll see a surge in […]
Channel 9 Is Getting A Content Upgrade
I love Microsoft’s Channel 9 and it’s a program I discuss with many of our clients as “best practice.”
Channel 9 is aimed at developers. More specifically, Channel 9 was invented to re-establish Microsoft’s relationships with developers. It’s working. It attracts 3 million to 4 million people monthly. Bill Gates reckons Channel 9 […]
Facebook Is Officially Cool
Last night Chris Hunt, the 16-year-old son of our CEO, gave me a tip for a post. He says the students at Westlake High School in Austin have fled the MySpace scene and are now camped out on Facebook. He said MySpace “was dead for my school.”
This reminded me of something I read […]
More Than Half Of MySpace Visitors Are Now Age 35 Or Older
Executives are always asking me to break down MySpace’s member demographics. I had the chance to meet with MySpace a month ago and they told me their fastest growing segment was 35+ year olds which at the time was counter-intuitive. Here’s some new data from comScore to set the record straight.
The data shows that […]
Learning From Walmart’s Failed Social Network (and Microsoft and Nike’s successes)
Pete Cashmore wrote a good post on Walmart’s ill-conceived The Hub which was closed down after only 10 weeks. The Hub was Walmart’s attempt to recreate MySpace for their Gen Y shoppers. The problem is their Gen Y shoppers were having too much fun on MySpace to care one iota about The Hub. There’s a […]
