Archives for the 'enterprise IT' Category
Dear Enterprise IT CMO: Time To Get More Precise With Your “Green” Marketing & Communications
I don’t write about “green” much here (unless it intersects with digital), but we released a study today — GreenFactor — with Strategic Oxygen that is well worth a post.
GreenFactor is jam packed with finding and insights that can inform IT brands’ marketing and communications strategies. At the top of the list, [...]
