Archives for the 'del.icio.us' Category
links for 2009-06-25
The Controversy over Personalized Ads - eMarketer
Over one-half of adults in a 2008 TNS Global and TRUSTe poll were concerned about advertisers using their browsing history to serve relevant ads.
(tags: research behavioral ads)
links for 2009-06-23
Google Opens Digital-Education Portal Agencyland - Advertising Age - Digital
Google AgencyLand — an online educational portal Google is developing for ad shops, one that likely will help the search giant deeper entrench itself in an ad-agency community that's often been wary of it.
(tags: google)
links for 2009-06-22
The Associated Press: FTC plans to monitor blogs for claims, payments
Federal Trade Commission guidelines, expected to be approved late this summer, would let the agency go after bloggers — as well as the companies that compensate them — for any false claims or failure to disclose conflicts of interest.
(tags: ftc)
Whose Word-of-Mouth Matters? - eMarketer
According to [...]
links for 2009-06-21
Apple Changes MacBook Ads After Dell Challenges on Greenwashing : TreeHugger
Interesting example of one brand poking holes in another brand's green claims. Dell vs. Apple, in this case.
(tags: green)
Keyword Destination - Compete Search Analytics | Compete
This is a cool tool — tells you which sites get the most clicks from keywords.
(tags: SEO)
links for 2009-06-20
Technology Review: Wikipedia Gets Ready for a Video Upgrade
Wikipedia is close to launching an editable online video encyclopedia to enhance the current textual one. The hope is to revolutionize the popular reference site and goad content providers–from public broadcasters to the music industry–into allowing more video to enter the public domain.
(tags: wikipedia video)
Twitter Plans to [...]
links for 2009-06-19
YouTube - Mad Avenue Blues
"The day the media died…" Good video. Mostly true.
(tags: youtube msm video)
May Searches Rise 20% to 9.4 Billion - MarketingVOX
Dominated by Google, total online US searches increased 20.3% year-over-year, from 7.8 billion in May 2008 to 9.4 billion in May 2009, according to Nielsen Online.
(tags: search research)
US broadband report: [...]
links for 2009-06-18
New versions of Tweetdeck, Seesmic square off | Webware - CNET
Rafe Needleman of CNET: "Seesmic appears to have a bit more horsepower for dealing with multiple accounts and Facebook, but I still find Tweetdeck's single-account Twitter experience slightly more enjoyable."
(tags: twitter)
Phase 4 Of Facebook’s Systematic Attack On Twitter: The Everyone Button
Facebook is incorporating real-time [...]
links for 2009-06-12
Online Marketing Effectiveness - eMarketer
Forty-eight percent of marketers said that search engine optimization (SEO) was the best method for generating conversions online. More than one-half of marketers with budgets over $1 million agreed.
(tags: SEO conversion)
links for 2009-06-05
Women Who Blog - eMarketer
More than one-half (53%) of the US female Internet population of 79 million actively participated in some type of social media at least weekly. Of the female social media participants, 75% took part in social networking and 55% used blogs.
(tags: women mommy)
links for 2009-05-29
Official Google Blog: Went Walkabout. Brought back Google Wave.
Google did a great job launching its new communications and collaboration platform. But the jury is out on just how revolutionary Wave will be. We'll only know when we get to use it later this year.
(tags: google wave)
D7 Interview: Katharine Weymouth and Arianna Huffington | [...]