Archives for the 'Crowdsourcing' Category
Starbucks Customers Gets An Ideastorm
This is a good move by Starbucks — as part of their revitalization they have launched a crowdsourcing site (www.mystarbucksidea.com) similar to Dell’s Ideastorm (a GCI Digital project we are proud of).
Like Ideastorm, the site lets Starbucks customers submit ideas for improving the company’s business, products and customer service. There are a lot of […]
IdeaStorm: Dell Shows It Is Serious
I am spending the week in London meeting with clients on the digital media landscape and its many opportunities. There is tremendous interest here, and I will do my best to post on new things I learn this week.
One thing that comes up quickly is Dell’s IdeaStorm (a project that we worked on with […]
