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Saturday is the day! Be sure and check out this cool Nike microsite and widget.
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This seemed appropriate to post on a beautiful morning.
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By the end of 2011, 80 percent of active Internet users (and Fortune 500 enterprises) will have a “second life”, but not necessarily in Second Life, according to Gartner, Inc. In other words, the web is going 3-D. We agree.
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Marketers with viral campaign experience think highly of microsites, games and video clips, according to Marketing Sherpa’s “2007 Viral Marketing Survey.”
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News Corp. will license the MySpace brand in China and allow local Chinese entrepreneurs to pick and choose components to build an indigenous business. Having worked in China, this sounds like a smart approach - the right partners drive success.
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WPP Group’s United has been chosen by the International Olympic Committee to create a global integrated marketing campaign, reports AdWeek.
27 April 2007
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