links for 2007-01-26

• Forrester Research: The ROI Of Blogging
  Nice report on calculating the ROI on blogging. The companies interviewed — mostly technology and software companies — report excellent returns.
  (tags: research roi blogging)
• Download of the Day: Digby (BlackBerry) - Lifehacker
  This is a cool mobile ecommerce application (and a GCI client).
  (tags: mobile marketing)
• Pew Internet & American Life Project Presentation: Demographic Realities & Consumer Behavior Online
  The base of the internet is broadening to include more people with less education than ever before, while older Americans are still overwhelmingly offline.
  (tags: pew research)

25 January 2007 | del.icio.us | Comments