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Yankelovich, a market research firm, estimates that a person living in a city 30 years ago saw up to 2,000 ad messages a day, compared with up to 5,000 today. Brand and product messages are everywhere.
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First “you” are Time’s person of the year. Now Time Inc., the publishing division of Time Warner, is planning to cut more than 150 people, about half of them in editorial jobs across the company’s best-known titles, like People, Sports Illustrated and Time.
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NBC Universal has three employees who troll YouTube every day looking for studio-owned material, and they send more than 1,000 “remove it” requests a month to the site.
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A nasty fight between the news staff and the owner of a Santa Barbara paper has created some new casualties: readers. Another innovative way to lose readers…
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A San Francisco talk radio station pre-empted three hours of programming on Friday in response to a campaign by bloggers who have recorded extreme comments by several hosts and passed on digital copies to advertisers.
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Having a blog makes NY Time’s reporter David Carr (www.blogs.nytimes.com) “approachable, reader-friendly and engaged.” Perhaps too engaged he says.
15 January 2007
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