Archives for January 2007
links for 2007-02-01
MediaPost Publications - McDonald’s Launches YouTube Talent Search - 01/31/2007
THE FAST-FOOD GOLIATH HAS LAUNCHED a promotion on YouTube that it hopes will build awareness for its new chicken snack wrap. Thanks to Steve Bonsignore for e-mailing me this one.
(tags: youtube videocast)
eMarketer.com - Welcome to the 36-Hour Day
One hundred million US adult Internet users watched […]
links for 2007-01-30
Pissing off the blogosphere… « Scobleizer - Tech Geek Blogger
This is a must read “case” for anyone trying to get bloggers, etc., to link to their content. It’s getting harder and harder to get attention. Your content must be consistently outstanding.
(tags: blog best practice)
Seventh Annual Weblog Awards: The 2007 Bloggies
Here are the finalist. […]
links for 2007-01-27
Google Video Search Needs To Improve
Google announced today that they are adding YouTube videos to searches on Google Video.
(tags: google video)
links for 2007-01-26
Forrester Research: The ROI Of Blogging
Nice report on calculating the ROI on blogging. The companies interviewed — mostly technology and software companies — report excellent returns.
(tags: research roi blogging)
Download of the Day: Digby (BlackBerry) - Lifehacker
This is a cool mobile ecommerce application (and a GCI client).
(tags: mobile marketing)
Pew Internet & American Life Project Presentation: […]
links for 2007-01-21
Bazaarblog » Blog Archive » Video Reviews Are the Next Evolution in Online Word of Mouth
Bazaarvoice integrating video reviews into its platform.
(tags: videocast video reviews)
A Periodic Table of Visualization Methods
Here’s a tool that can improve your proposals and presentations. Very cool.
(tags: tool presentation)
links for 2007-01-20
Library Hotel, New York City, Best Small Hotels
Virginia Miracle posted on the Library Hotel… love the concept. I’m staying here next time I’m in NYC. Room 700.005. Thanks, Virginia. BTW, I like the Alex, too. Mainly for the very Japanese restaurant next door which reminds me of my days in Tokyo.
(tags: nyc hotel)
Pew Internet: The […]
links for 2007-01-18
Simon Phipps, SunMink
Good post comparing Sun and IBM’s approaches for dealing with employee bloggers who leave. Phipps also says Sun aggregates “alumni” blogs.
(tags: blog best practice)
‘24′ hitting the shelves in half that - Los Angeles Times
In one of the quickest turnarounds ever for a television show to appear on DVD, Twentieth Century Fox Television […]
links for 2007-01-16: NY Times Is Packed With Articles On Media, Mainstream & Digital
Anywhere the Eye Can See, It’s Likely to See an Ad - New York Times
Yankelovich, a market research firm, estimates that a person living in a city 30 years ago saw up to 2,000 ad messages a day, compared with up to 5,000 today. Brand and product messages are everywhere.
(tags: msm advertising)
As Time Inc. […]
links for 2007-01-13
Blizzard Entertainment - Press Release
Blizzard Entertainment, Inc. announced today that World of Warcraft®, its subscription-based massively multiplayer online role-playing game (MMORPG), is now played by more than 8 million gamers around the world.
(tags: world of warcraft gaming)
MIT Advertising Lab: future of advertising and advertising technology: Study: In-Game Ads Fail to Engage
And while we’re on the […]
Newspapers Get (Even More) Search Savvy
Wilson Tan pointed out this WSJ story to me today: “Google This: U.K. Papers Vie To Buy Search Terms” (subscription required).
We know that newspapers are training their reporters and editors to use keywords in their headlines and copy to improve organic (e.g., free) search results for their content. This article suggests they […]
