Spotted On Wilson Tan’s Desk…

This is a comprehensive (and free) report from Advertising Age on Search Engine Marketing.  Why should you care?  About 80% of Internet traffic begins at a search engine, according to Harris Interactive.  This is how your customers find you and your products.  According to DoubleClick, 41% of Internet users use search for navigation.  For instance, they will search “Dell” to find www.dell.com.

6 November 2006 | Research, Search | Comments

3 Responses to “Spotted On Wilson Tan’s Desk…”

  1. 1 Katie G 8 November 2006 @ 1:05 pm

    I credit my Google toolbar. I use it to search for EVERYTHING….currently for competitors earnings release dates!

  2. 2 CapComGolb 12 November 2006 @ 7:57 pm

    I gave this link to our US Webmaster tonight to make sure we are keeping up with the Joneses in terms of search…thanks Paul & Wilson :-)

  3. 3 Grounded In Reality » Blog Archive » Google Thyself–and your Client 8 May 2007 @ 11:45 am

    [...] Addendum: Fortunately for me, if you are a headhunting “Wilson Tan” on Google, I’m #11 and #13 associated with Paul’s post and my post on this GCI Digital Media blog.  Not too shabby though certainly room for improvement to find myself online. [...]

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